Driving incremental reach and boosting sales by selling on Google Shopping Actions, Google Shopping ads, and Local Inventory Ads.
With the vision to strengthen their brand awareness online as well as in the local market, the modern home decor & gifts online store ZillyMonkey opted for Google Shopping Actions selling option, followed by promoting their shopping feeds through Google Shopping ads and Local Inventory Ads. This has indeed boosted up their sales to the next level.
“Contemporary, Modern, Affordable!”
Known for offering creatively designed, best-quality merchandise at pocket-friendly rates, Zilly Monkey is a unique gift shop that brings the innovative, elegant, and classy collection. Their products are meant to appeal to online shoppers looking for antique items for their special someone or their home.
Right from enchanting fragrances to aromatic bath & body essentials, from Michel Design Works items to Miffy & friends goodies, from the widely known Tumax Trellis Collection to the Greenwich Bay Trading Co and The Naked Bees, you name any brand or exquisite item of any genre, the online store ZillyMonkey which is owned by Vivian Cheng, has it all.
The single-channel online retail store was efficiently bringing smiles on their customer’s faces with their classy collection, but Vivian wanted to further their reputation online and reach masses.
“Transforming Into A Multi-Channel Platform”
Though Zilly Monkey was well-handled on a single channel selling platform, Vivian wanted to explore her business on multi-channel selling platforms. This was when the Cedcommerce’s proficient service came into the limelight.
About a year ago, Vivian contacted Cedcommerce and sought expert guidance for the problem she was facing on selling on a single platform.
Selling On Google Shopping Actions: The Ultimate Solutions
Reaching Wider Audiences”
On contacting Cedcommerce, their skilled professionals initially suggested her to opt for selling on Google Shopping Actions. She was assisted throughout the process of how to sell on Google Shopping Actions and witness wider customer reach-
- Google Shopping Integration app installation
- On-boarding inventories on Google Merchant Center
- Making Product data feeds live.
This expansion proved to be quiet profitable for her online store ZillyMonkey. It did well in sales as well as in reaching wider audiences.
Disclaimer: All images are taken from the site ZillyMonkey.com for the purpose of decoration!
While opting for selling on Google Shopping Actions provided profitable returns to Vivian’s store, she thought of choosing Google Shopping ads. Along with the help of the assistance of Cedcommerce’s experts, Vivian-
- Created Ad campaign business strategy using Google shopping feeds generated by the Cedcommerce’s experts
- Prevailed guidance in optimizing the product feed ads
Constant check on the progressive response and other metrics by the experts showed only relevant Google shopping feeds to shoppers who wish to buy her products. Through this, the online store ZillyMonkey made a strong presence on multi-channel business platforms.
Though, after opting for Google Shopping Actions and Google Shopping ads, the retail outlet ZillyMonkey was doing great as a multi-channel selling platformVivian further thought of making a strong presence with her physical store in the local market. And, that’s when for Cedcommerce’s Local Inventory Ads app service came into the limelight.
The team worked on her store’s local inventory ads feeds by helping her out with-
- Setting up all necessary accounts such as Google Merchant Center account, Google My Business, and Adwords
- Enabling LIA in the Merchant Center
- Creating Shopping feeds and submitting
Though it took a little time to help her out with Local Inventory Ads, the team at Cedcommerce sorted within a quick time.
“A Tremendous Success In Sales And Brand Awareness”
With the effective selling on Google shopping actions strategy, combined with Google shopping ads and Local Inventory ads app service, Vivian Cheng was highly satisfied with the results and witnessed:-
- High recognition among the customers
- Great hike in the revenue
- Expanded Customer base
The post Selling On Google Shopping Actions: ZillyMonkey Enjoys Enormous Sales! appeared first on CedCommerce Blog.